A glimpse inside the House of McLaren.
Where clients, partners, and guests gathered to experience McLaren during Monterey Car Week.
Part of the Leadership team curating the house with CMF assets and creative direction consultation.
Part of the creative committee curating, designing and executing the interior design on the flagship On Labs building and store.
Deep collaboration with ON founders, architects and Vitra.
Born from an obsession to do things differently. Our new brand world brings together our past, present and future in one connected expression across McLaren Automotive and McLaren Racing.
Honoured to have a part in the creative direction of the re:coding of the iconic brand, looking back to look forward.
